The Centre of Marketing Research and Market Analyses is an expert research and consulting institution. It is specialized in ad-hoc projects, i.e. research in topical market situations of enterprises and organizations. It carries out both qualitative and quantitative research, including their combinations. The Centre utilizes long-term experience gained by scholars at the Economic University in Prague. If necessary, we cooperate with external suppliers of specialized research technologies and service.
We help companies
- to find new business opportunities
- to understand the behavior of current customers in more detail
- to find interconnections between various business processes
The Centre of Marketing Research has performed a number of research projects for our clients, concerning IT technologies, pharmacy, finance, sports, and other branches.